Panzoo
2020
Identity system designed for Panzoo
Identity system designed for Panzoo, both analog and digital space about photography in Rome. The brand has an editorial soul with infographic support to tell the data of the archive. Through the metaphor of the container, has been designed as a visual code in order to tell the heterogeneous realities.
Year: 2020
Typography: Druk Semibold (Commercial Type), Apfel Grotesk (Collletttivo).
Data–driven Identity
Shapes as data
With the aim of showing each time the multiple changes in the realities that live in the city, we have developed a data driven–identity. In this way, each project linked to Panzoo is able to effectively translate the contents into a visual identity.